Lise Yacoub, our MAD CEO !


Today we want to introduce you to one of MAD’s crazy founders: Lise Yacoub our MAD CEO !

Lise comes from a family of Lebanese entrepreneurs, she started her first business in 2008, Createmotions, then MAD in 2016. When she is not working for MAD, Lise likes to chill in front of a good musical or even go to a dance class.

She’s a proud mom with constant music at home and you’ll probably find chocolate everywhere she goes.

Her motto is « If it scares you, it might be a good thing to try it ! »

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